Data-Driven · Ad Intelligence

Not just ad reporting. Ad management that acts.

Meta and Google in one place, with AI-powered audits that uncover what's wasting your budget and one-click fixes to help improve performance.

Audit the spend, act on it, prove it worked.

All your ad accounts in one place, audited every four hours, with a prioritized list of what to fix and one-click actions to pause or reallocate budget on any platform, add keywords in Google Ads, or launch a new Meta campaign that's built, previewed, and ready for your review.

01

You can hand off the small moves

Set the rules once, and they hold the line without you: pause an ad set whose frequency is climbing, move budget off an ad that stopped generating bookings, cut wasted spend. The rest is a click away, leaving you the decisions that require your judgment.

Activity log

Time What happened How
2:10 AM Paused the Patio ad set on Meta: frequency hit 4.1. Rule
3:00 AM Moved $340 off the Brunch ad that stopped booking. Rule
4:30 AM Blocked 6 wasted search terms on Private Dining. One click
5:45 AM Turned the Happy Hour ads back on at 3 PM. Rule
Waiting Move $200 from Meta to Search? Needs you

02

And know what to leave alone

A weak return doesn't always mean a bad ad. Our AI solution separates whether the ad earned the click from whether the landing page closed the sale. Before you pause a campaign, you'll know whether the problem is the creative or the landing page.

Ad or landing page

Click rate

Above average
3.4%
Average 2.1%

Conversion rate

Below average
1.1%
Average 4.0%

Time on page

Below average
0:18
Average 0:52

The ad is doing its job. The landing page is where people drop off.

03

Recommendations, ranked and ready

Key signals are analyzed daily, from search terms and budget pacing to landing-page speed and competitor ads. The results are compiled into a prioritized list, with the data behind every recommendation and one-click fixes for many of them.

Recommendations

1 Move $300 from Display to Search +14 bookings a month
2 Pause 3 keywords with no bookings Saves $180 a month
3 Add your dinner menu to the search ad +0.6 pts click rate
4 Raise the patio ad's budget on weekends +5 bookings a month
5 Stop the Display ads after 10 PM Saves $95 a month

04

Win more of the search demand you're eligible for

On Google, we track how much of the available search demand you capture and whether you're losing the rest because of budget or ad rank, each of which requires a different solution. We also identify and track the keywords most worth targeting.

Search demand

8,000 searches you could have shown up for

62% 23% 15%

Won

4,960

searches · 62%

Lost to budget

1,840

searches · 23%

Lost to rank

1,200

searches · 15%

Raising the budget $15 a day could win about 1,200 more searches a month.

05

Results in bookings, not clicks

Every campaign is measured by the reservations and appointments it actually brought in, and what they were worth. Cancellations and no-shows are left out, so the return you see is the return you got.

Bookings from ads

Spent

$2,140

Booked

42

Back

$9,870 4.61x back

Every $1 of ads brought back $4.61 in bookings.

06

Set a goal, see the pace

Set a monthly target for bookings, leads, clicks, or revenue, and see at a glance whether each one is ahead of pace or falling behind, with time left in the month to do something about it.

Targets

Target Status
40 bookings this month Ahead of pace
2,000 clicks this month On track
150 leads this month Behind
$12,000 revenue this month On track
60 calls this month On track
Integrations

Connects to the tools you already use.

Your ad accounts, analytics, and the systems that track what your ad spend actually returned, all connected in one place, with no exports or copying and pasting.

Social media

Reach, engagement, and audience growth, channel by channel.

Instagram Facebook TikTok YouTube LinkedIn

Advertising

Google and Meta ad spend, performance, and results.

Google Ads Meta

CRM

Bookings, event leads, and the revenue behind them.

WordPress Tripleseat

Website

Traffic, conversions, on-page behavior, and hosting.

Google Analytics Microsoft Clarity Vercel GitHub

Reviews & local

Reviews, local search, and profile changes.

Google Business Apple Business

Email

Email performance, list health, and recent sends.

Mailchimp

Point of sale & reservations

Live sales, orders, and reservations, matched to marketing.

Shopify Toast Aloha OpenTable

And more

Depending on what your business runs on.

Get in touch

Let's talk.

Tell us about your brand and where you want to take it. We'll bring the craftsmanship to build it and the intelligence to keep it one step ahead.

Book a call