All work
Avant Fashion Week
Avant Fashion Week, formerly Arizona Fashion Week, runs two weeks of runways, showcases, and events across Phoenix. It is the week the state's designers show and sell their collections, and it draws the press and influencers who cover them.
the brief
Media Day gathers press, influencers, and guests for a first look at the designers and partners behind the week. The Fashion House Opening Night then launches the two-week hub where designers showcase and sell their collections. We were brought in to kick off the visuals, shooting both.
the goals
- Kick off the week with launch content
- Capture the designers, the looks, and the crowd across both events
- Deliver vertical content cut for social